Who doesn't want to live forever?

The art of picking bestselling books before they become bestsellers is really the science of knowing what people want, and then knowing who can write well about those things that people want. So, when a book comes laying out in perfectly simple steps how you can live a longer and fuller life... and that book just happens to be written by a previously bestselling author... it's a pretty good bet that this book will do well.

What is the book?

The Longevity Bible : 8 Essential Strategies for Keeping Your Mind Sharp and Your Body Young by Dr. Gary Small. In this book, Dr. Small, the chief of UCLA's Memory and Aging Research Center, lays out a very simple plan that anyone can follow to achieve a better, longer life. And the best part about this book is that Dr. Small is not presenting radical new ideas on how to live your life. Nothing you read in this book will challenge traditional science. Rather, The Longevity Bible simply states the facts we all need to be reminded of to improve the way we live.

On a completely separate side note, I want to follow up with a previous bestseller prediction. A few weeks ago I predicted YOU: The Smart Patient (Dr. Oz's new book) would hit record sales. Alas, I was totally wrong. What appeared to have happened was all the marketing for this new book resulted in increased sales for Dr. Oz's previous book, You: The Owner's Manual, which once again achieved top 5 sales status. Oh well - can't win them all.